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Market research and in-depth interviews

Writer: MiGroupMiGroup

After giving a presentation last week, we realized that we need to focus more on perseverance in the context of sports. This week, as we continued to research the issue in depth, we conducted a market research to understand what already exists in the market related to this topic, who are the competitors? Based on the characteristics of individual sports versus group sports, and sports with a competitive environment and a supportive environment. We found articles that support the field and allowed us to better understand the field. We also did in-depth interviews for a variety of people to understand their needs.



 
 
 

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We are a team of students from the IDC media lab in Hertzlya.

 

This application was born as part of our final project in the laboratory and addresses the issue of emotional well-being.
 


 

miLAB is a research and prototype lab that examines the future of media, technology and human-computer interaction.

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